Unzipping the Truth on
Fast Fashion
This single-page website explores the truth behind the fast fashion industry through impactful storytelling, bold visuals, and interactive design. The site discusses the environmental, social, and ethical costs of fast fashion, using dynamic animations and engaging scroll-triggered interactions to reveal the industry's harmful practices. By balancing data-driven insights with striking visuals, the project aims to educate users on the real cost of their clothing choices and inspire more conscious consumer habits.
Through educating users on the true cost of fast fashion, this project empowers them to make more informed, ethical choices. Awareness is the first step toward change, and by confronting these harmful industry practices, we can push for a fashion future that prioritizes sustainability, transparency, and human dignity over fleeting trends and profit-driven exploitation.
Developed on Webflow— The published website can be found on: https://lozano-story-site.webflow.io/